UX / UI
- In-charge of UX/UI & Visual Design, Website building, Marketing to generate brand awareness, drive traffic
- Oversaw all brands (total of 8)
- Implemented standard format to revamp, re-style & build all websites with responsive designs
- Coordinated with internal teams to ensure designs & marketing events met strategic objectives
- Responsible to handle but not limited to pain point research, persona, user research, user flow, storytelling, prototype, interaction design, user interface, UI validation, art direction & visual design
- Liaised with clients to establish customised fills & templates for daily operations with demonstrations / user guides